Most Chiropractors mean well but do a lot of things wrong…and some of those things can get them in trouble.
Trouble attracting patients
Trouble keeping patients
Trouble getting paid
Trouble stimulating referrals
Trouble with staff
Trouble at home
…and it is caused by doctors not living in the “real world.”
Instead, they fixate on how things should be instead of how things really are.
They refuse to accept that…
Corrective Care and “wellness care” is a hard sell.
Most patients just want to get out of pain.
We, as a profession, do more to repel than attract patients.
That is why, aside from doing most of the practice marketing for our doctors, we have these PBA Advisors who help doctors focus on reality…
Dr. Dan Murphy for P.I., Med/Legal, and common sense issues
Dr. John Schmidt for Medicare and Insurance Compliance
Dr. Steve Yeomans for proper patient treatment
Dr. Chris Stepanek for relief care and referral advice
Attorney Keith Carlson for incorporating, partnership and associate agreements, dealing with the board, and other chiropractic related issues
Ms. Pat Atanas for C.A. training and support
…and myself…for thinking accurately about positioning and managing your Chiropractic business.
The PBA Advisors help members focus on what works in the real world and not the “should be” world…and that’s how doctors stay out of trouble, enjoy their practices again, see their profits increase, and most importantly, get their life back.
Watching Your Back,
Ben Altadonna, D.C.
“The Practice Building Alliance™”
