“I/We Can’t Afford It”
As a kid, I lived up the hill from a Lincoln car dealership. The sales staff took their customers up our hill to show them how well their cars could make it up a steep hill.
As a result, I became familiar with the salespeople and the owner of the dealership, Joe Cram.
Joe took a liking to my family and saw promise in me and when I turned 17, Joe gave me a shot at selling and put me “on the lot” on weekends to see what I can do.
I sold a lot of cars there and on more than one occasion, will still in school, won salesperson of the month On my best day, I sold 3 lincolns!
What I learned from that experience is that if you believe you can, you can, and if you don’t, you’re right.
I was a big dreamer as a child; listened to a ton of tapes, read a lot of self improvement and sales books, and spent a lot of energy observing successful people.
The biggest thing I’ve learned that one of the worst things you could ever say to yourself, your spouse, or your children is, “I/We Can’t Afford It”. — Those words create immediate doubt, loss of spirit, lack of motivation, and blow to the self-esteem.
Successful people are GOAL oriented. Instead of saying “I can’t afford it”…why not say to yourself, “What do I need to do to make it happen?!!!!”
There is a price to pay for everything. The bigger the price, the bigger the pay back.
This week, buy “The Robb Report”, drive around the nicest neighborhoods, go test drive a new Mercedes, get all dressed up and spend $200 at the nicest restaurant in town…NOT BECAUSE YOU NEED OR WANT THAT STUFF!…It’s just good training on your subconscious…and hopefully next time you say to yourself, “I can’ afford it”…you will think a little differently.
Best,
Ben Altadonna
