Building a practice requires building and nurturing relationships — and that requires 2 way communication.
Effective communication requires both the doctor and the patient each have an opportunity to speak AND listen.
One of the killers to communication is making the other person wrong or in other words, always needing to be right.
In an effort to educate, often times, Chiropractors become over zealous.
They tell patients what is right and what is wrong.
The problem is that, often time, being right closes the other person down and gives them a sense that they don’t exist.
Resist the temptation to always be right with your patients EVEN when you know you are.
What you will find is that your patients will become more expressive, more enthusiastic, and more confident in their decision to choose you as their Doctor of Chiropractic.
Watching Your Back,
Ben Altadonna, D.C.
