HOW TO ELIMINATE PRACTICE STRESS

Stress Free

Running a practice is easy. It really is. What other business do you know that has up to 50% profit margins and also allows you to take every Fri.-Sun. off with few employees? Certainly there’s the paperwork and compliance to stay on top of but ...

WHY MOST CHIROPRACTIC PATIENTS DON’T REFER

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Don’t you hate when patients praise you and your care but never come back or refer others? Well it’s not your fault but… know this: JUST BEING A GREAT CHIROPRACTOR WON’T STIMULATE THE MOST REFERRALS OR RETURNING PATIENTS. But here’s what ...

Chiropractic and TV, RADIO, AND PRINT ADS

pricing-tips

Direct response marketing (the generating and converting of leads) is my passion and my unique ability. It’s a game of strategy, testing, tracking, extreme patience, and risk. When done right (with the right product, market, and message), you can ...

Chiropractic and SEO

chiropractic-internet

In working with thousands of D.C.s, inevitably questions about websites come up. This may be because one of the most common misconceptions about PBA and me is that marketing is the solution to everything. NOTHING can be further from the ...

Chiropractic and VIDEOS

tv

Throughout the years, Chiropractors have used videos. Pre-internet, via DVDs and VHS tapes, videos were mainly used as “in office” new patient education tools. Some D.C.s still use them today. Obviously, with the advent of the internet, ...

Chiropractic and TWITTER

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Twitter is the online platform that allows you to “tweet” or broadcast a message in 140 characters or less. The most followed twitter accounts are Justin Bieber (44.1 million followers worldwide) Katy Perry (42.2m) Lady Gaga ...